Apex Machinery Parts logo markAPEX MACHINERY PARTS

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Privacy Policy

Last Updated: July 1, 2026

Apex Machinery Parts ("Apex", "we", "our", or "us") respects your privacy. This Privacy Policy explains how we collect, use, share, store, and protect information submitted through our website, RFQ forms, contact channels, and related sourcing communications.

Apex Machinery Parts is an independent heavy machinery spare parts sourcing company. We are not an official dealer, authorized distributor, manufacturer, or e-commerce seller for any machinery brand referenced on this website. Brand names and part references are used for identification and sourcing purposes only.

1. Scope of This Policy

This Privacy Policy applies to information collected through:

  • Our website
  • RFQ forms
  • Contact forms
  • Email communications
  • File uploads submitted with sourcing requests
  • Website analytics and advertising technologies, where enabled

This policy does not apply to third-party websites, suppliers, logistics companies, or external platforms that may have their own privacy practices.

2. Information We Collect

When you submit an RFQ or contact us, we may collect the following information:

  • Name
  • Company name
  • Email address
  • Phone number
  • Country or destination market
  • Machinery brand, model, serial number, or equipment details
  • Part numbers, part descriptions, quantities, and specifications
  • Photos, technical drawings, documents, and other files you voluntarily upload
  • Shipping or delivery-related information needed to evaluate a request
  • Any other information you choose to include in your message

We may also collect limited technical and usage information when you visit the website, including:

  • IP address
  • Browser type and version
  • Device type
  • Operating system
  • Pages visited
  • Referral source
  • Date and time of visit
  • Interactions with forms, buttons, and website pages

3. How We Collect Information

We collect information in the following ways:

  • Directly from you when you submit an RFQ, contact form, email, or uploaded file
  • Automatically through cookies, analytics tools, server logs, and similar technologies
  • From business communications related to sourcing, quotation, supplier coordination, or logistics support

4. How We Use Your Information

We use your information to:

  • Review and respond to RFQ submissions
  • Identify suitable sourcing options
  • Match part requests with possible suppliers or logistics partners
  • Communicate with you about your request
  • Request additional details when part information is incomplete
  • Prepare sourcing, availability, pricing, or shipment-related responses
  • Maintain internal business records
  • Improve website usability, performance, and content
  • Measure marketing and advertising performance
  • Protect the website from misuse, spam, or unauthorized activity
  • Comply with applicable legal obligations

5. Legal Basis for Processing

Depending on your location and applicable law, we may process your information based on:

  • Your consent
  • The need to respond to your request or take steps before entering into a business relationship
  • Our legitimate business interests, including responding to inquiries, improving our website, securing our systems, and managing sourcing communications
  • Compliance with legal obligations

Where consent is required for analytics, advertising, or non-essential cookies, we will request consent through a cookie banner or consent management tool.

6. Sharing of Information

To evaluate and respond to sourcing requests, we may share relevant information with:

  • Suppliers
  • Manufacturers or parts sources
  • Logistics and freight partners
  • Inspection or quality-control partners
  • Hosting, email, CRM, analytics, advertising, and technical service providers
  • Professional advisors where necessary
  • Public authorities, regulators, or courts where required by law

When possible, we limit shared information to what is reasonably necessary for the relevant purpose.

We do not sell your personal information.

7. Uploaded Files, Photos, and Technical Documents

If you upload photos, part labels, technical drawings, equipment plates, invoices, packing lists, or other documents, we use those files only to understand and process your sourcing request.

Uploaded files may contain business, technical, or personal information. You should avoid uploading information that is not relevant to the request.

We may share uploaded files or extracted technical details with selected suppliers or logistics partners when necessary to evaluate sourcing, compatibility, quotation, or shipment options.

8. Cookies, Analytics, and Advertising Technologies

Our website may use cookies and similar technologies to operate the website, understand visitor behavior, improve user experience, and measure advertising performance.

These technologies may include:

  • Strictly necessary cookies required for website functionality
  • Analytics cookies used to understand website traffic and performance
  • Advertising or remarketing cookies used to measure and improve campaigns

We may use tools such as:

  • Google Analytics
  • Google Ads
  • Google Tag Manager
  • Meta Pixel

Non-essential analytics or advertising cookies will be activated only where permitted by applicable law and, where required, after your consent.

You may manage cookie preferences through the cookie banner or your browser settings once cookie controls are available on the website.

9. Data Retention

We keep personal information only for as long as reasonably necessary for the purposes described in this Privacy Policy.

Retention periods may vary depending on:

  • Whether your request is still active
  • Whether the information is needed for sourcing follow-up
  • Whether the information forms part of business correspondence or records
  • Legal, tax, accounting, or compliance requirements
  • The need to establish, exercise, or defend legal claims

When information is no longer needed, we will delete, anonymize, or securely retain it only where legally or commercially necessary.

10. International Data Transfers

Apex Machinery Parts works with international customers, suppliers, logistics partners, and service providers. As a result, information may be processed or transferred across countries when necessary to respond to RFQ requests, coordinate sourcing, or support shipment-related activities.

Where required by applicable law, we take reasonable steps to protect information transferred internationally.

11. Data Security

We use reasonable administrative, technical, and organizational measures to protect information submitted through the website against unauthorized access, loss, misuse, alteration, or disclosure.

However, no website, email system, file upload system, or internet transmission method can be guaranteed to be completely secure.

12. Your Rights

Depending on your location and applicable laws, you may have rights regarding your personal information, including the right to:

  • Request access to your personal information
  • Request correction of inaccurate or incomplete information
  • Request deletion of your personal information
  • Object to certain processing activities
  • Request restriction of processing
  • Withdraw consent where processing is based on consent
  • Request information about how your data is used or shared

To exercise these rights, contact us using the details below.

13. Marketing Communications

If you contact us or submit an RFQ, we may use your contact details to respond to your request and continue relevant business communication.

We may send marketing or follow-up communications where permitted by applicable law. You may request that we stop sending marketing communications by contacting us.

14. Third-Party Websites and Services

Our website may contain links to third-party websites, platforms, or services. We are not responsible for the privacy practices, content, or security of third-party websites.

Third-party analytics, advertising, hosting, email, or technical service providers may process information according to their own privacy policies.

15. Children's Privacy

Our website and services are intended for business users and are not directed to children. We do not knowingly collect personal information from children.

16. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Updates will be published on this page with a revised "Last Updated" date.

If a material change is made, we may provide additional notice where required by applicable law.

17. Contact

If you have questions about this Privacy Policy or the way your information is handled, please contact us:

Apex Machinery Parts

Email: info@apexmachineryparts.com